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GoPro has seen huge success on social media. The cameras have high definition and time-dependent imagery. 4 Ways to Generate B2B Sales Quickly Using UGC Marketing Ask user to share their story on how GoPro device changed their life, and share it with public. And with its current innovations like its brand new subscription service which offers you unlimited cloud storage, a discount on its cameras, and camera replacement . How GoPro Inc Can Improve "Storytelling" in 2017 - The Motley Fool In many cases, it doesn't have to cost anything. GoPro Marketing Strategy - Let Your Audience Expresses Itself! Furthermore, UGC has massive potential to turn inspirations and recommendations into purchases. Then the relative size of the market may have meant they pretty muc. The story behind GoPro's radical user generated content marketing strategy They can be taken anywhere from the depths of the ocean to outer-space and everywhere in between; and trust me, they have been. Story-Telling Builds Meaningful Connections 2 Attract Users with an Inbound Advertising Strategy 3. GoPro: Socializing with their Media - University of Waterloo Why the GoPro strategy must improve to live up to expectation GoPro makes the world's most versatile cameras. 2. Here's why: They allow you to enhance your engagement. Go Big Or GoPro: How The GoPro Marketing Strategy Defines Content ... How could GoPro improve its UGC strategy? Financial reward and social recognition Contribution and social recognition Contribution and selection Stimulation and financial reward 2. In his analysis of GoPro's meteoric UGC success, Bobowski draws our attention to the correlation between the increasing ability of the layman to produce highly appealing visual media, demonstrated by GoPro and Instagram, and the viability of UGC marketing. How GoPro dominated its industry with user generated content